Susan Wood CopywritingSusan Wood Copywriting

by Susan Wood

Sports Illustrated experienced an unprecedented rebellion when among journalists in the editorial department when the renowned, longtime magazine laid off a number of staffers, NPR reported.

theMaven, which now operates the sports authority, is the new operator responsible for the unpopular decision, CNN Business added. Instead, theMaven would concentrate on a relaunch of the magazine in January, according to the New York Times.

Is an uprising like the kind of practice unions use the way to maintain healthy journalism?

 

Susan Wood
About Susan Wood
Susan Wood's ad copywriting experience has taken her to a slew of large companies ranging from Guitar Center to Puritan Bennett. She's worked inside some notable agencies including McCaffrey & McCall, handling Epson computers and Mattel licensing division, as well as the Evans Group catering to Glendale Federal and the Pasadena Agency with The Broadway and ITC Entertainment. Her strongest suit lies in conceptual development. She's an idea person. Her philosophy is such that every campaign starts with that great idea, often an observation of life’s simple, memorable moments.