Susan Wood CopywritingSusan Wood Copywriting

by Susan Wood

Fox News anchor Megyn Kelly just released a tell-all book about sexual harassment in the workplace at the media giant and singled out its head honcho Roger Ailes, who has left the company. When asked on CBS This Morning if she was making the company look bad, she responded: “I believe that Roger Ailes made the company look bad.”

Good for her. The Media Bistro report demonstrated how women who have been victimized do not have to be victims. She overcame the double standard of the question to turn it into her advantage. A man would have never been asked that.

At what point do we say as a society that it’s not OK blame the abused for the abuser’s aggression?

Susan Wood
About Susan Wood
Susan Wood's ad copywriting experience has taken her to a slew of large companies ranging from Guitar Center to Puritan Bennett. She's worked inside some notable agencies including McCaffrey & McCall, handling Epson computers and Mattel licensing division, as well as the Evans Group catering to Glendale Federal and the Pasadena Agency with The Broadway and ITC Entertainment. Her strongest suit lies in conceptual development. She's an idea person. Her philosophy is such that every campaign starts with that great idea, often an observation of life’s simple, memorable moments.