Susan Wood CopywritingSusan Wood Copywriting

by Susan Wood

The 2016 General Election taught us a lot of things as American citizens — including the problem we have with anyone with a computer providing “made up” news.

Even Facebook founder Mark Zuckerberg admitted his social media giant has a difficult time sifting through reality and the proliferating untruthful announcements posting all over the world.

In his latest post, Zuckerberg mentioned Facebook’s new measures to include better technical systems that can automatically flag such material, Variety reported.

These aren’t harmless little discrepancies. We have now entered a day and age when social media is so big it can influence a presidential election, as pundits have pointed out since President-elect Donald Trump came up with a stunning upset over career politician Hillary Clinton.

How do we weed out and rectify the increasing number of these unsubstantiated posts?






Susan Wood
About Susan Wood
Susan Wood's ad copywriting experience has taken her to a slew of large companies ranging from Guitar Center to Puritan Bennett. She's worked inside some notable agencies including McCaffrey & McCall, handling Epson computers and Mattel licensing division, as well as the Evans Group catering to Glendale Federal and the Pasadena Agency with The Broadway and ITC Entertainment. Her strongest suit lies in conceptual development. She's an idea person. Her philosophy is such that every campaign starts with that great idea, often an observation of life’s simple, memorable moments.