Susan Wood CopywritingSusan Wood Copywriting

by Susan Wood

President-elect Donald Trump will sit for his first extensive post-election interview on Sunday’s 60 minutes with Lesley Stahl, Media Bistro reported this week. It airs on CBS.

President Barack Obama did the same thing following his 2008 election.

The real question remains when he takes the stage with his family: How believable will he be and will he mean what he says?

Trump has vilified the press through the primary and general election campaigns yet has been recognized by the political pundits as needing news organizations to gain attention and most often notoriety.

Susan Wood
About Susan Wood
Susan Wood's ad copywriting experience has taken her to a slew of large companies ranging from Guitar Center to Puritan Bennett. She's worked inside some notable agencies including McCaffrey & McCall, handling Epson computers and Mattel licensing division, as well as the Evans Group catering to Glendale Federal and the Pasadena Agency with The Broadway and ITC Entertainment. Her strongest suit lies in conceptual development. She's an idea person. Her philosophy is such that every campaign starts with that great idea, often an observation of life’s simple, memorable moments.